Takamaka Rum - A creative partnership

Sector
Food & Beverage

Services required
Graphics design
Campaign creation and production
Marketing collateral Design
Interior graphics design
Packaging design
Creative direction

“A key element that has driven the continued relationship with Maek, is Ghazwan’s ability to work within a global brand guideline across multiple formats including digital, print and production.

Maek has consistently shown a thorough understanding of brand and how we are able to credibly build upon established structures to deliver an end product that is more effective and generates a greater level of impact.

Ghazwan’s ability to utilise design beyond pure aesthetics is a key attribute. Recognising the consumer interaction with design and how it plays a vital role in building brand equity.”

— Richard Cohen CMO, Takamaka Rum

After creating their new brand and packaging design by the award winning global agency Pearl Fisher, Takamaka asked Maek to take the assets and build out across all channels including, advertising, merchandise, digital, print marketing, uniforms and much more.

Maek were the day to day, week to week agency for all their requirements

This led to designing anything from Sales sheets for multiple markets, to food trucks and website platform.

We are so thrilled to be working with a company that is brave, driven and has a great brand ethos.

“We are very lucky to work with Takamaka Rum. One of the main reasons this relationship and output was a success, was that Richard understood what it takes to create the roll out, the time and attention to detail it needed, and he believed in the Maek team to deliver. We owe him so much”

— Ghazwan Hamdan, Creative, Maek

Merchandise design

Campaign Posters

Retail Posters

Box packaging design

Sales sheets

Drink kiosk design

Rum in a box

Takamaka Rum website

Sector
F&B

Services required
Web Design
Web content upload
online platform set up

Visit site
https://www.takamakarum.com/

Maek helped Takamaka create a new website using the global platform Squarespace. This was the best platform to fit in with Takamaka marketing needs at this stage.

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Jameel Arts Centre (Digital Partner)