Sport & Technology
Marketing Collateral Design
We created GamePlaySport as part of our Maek Ventures work. It’s an online platform that aggregates sporting classes in Dubai. It does two things: it helps you discover sport around you in Dubai, and helps sports club managers to promote their clubs. Club managers and event owners can upload and manage their own page and use the platform as a hub to schedule all their events.
Our aim was to create something scalable, responsive and intuitive to use. The branding needed to work globally, to make market entry as easy as possible. We developed a full user interaction toolkit, which helped the development team build and customise pages in a quick, fluid way.
So far more than 450 clubs are on board, and there are over 2,000 classes you can discover. We’ve had some good press, too – you can see what Wamda, The Entrepreneur Middle East and Step Conference have to say about us.
GamePlaySport was incubated in May 2015.